White Russians. My Little Pony. Tarot Cards. As magnificence manufacturers show again and again, inspiration can strike from nearly wherever. So when NYX teased its upcoming pastel make-up assortment, “I Love You So Mochi,” in an Instagram submit, most took it as an ode to the Japanese rice cake. Pretty simple, proper?
Well, not if you happen to’re a die-hard BTS fan. As Allure factors out, followers of the Okay-pop group have given Jimin the nickname “Mochi” due to his cute, boyish look and the best way his cheeks look when he pouts. (Which he does, so much.) So, in fact, followers of each BTS and NYX have been over the moon concerning the announcement and took to the feedback to precise their pleasure.
“Did you just name some makeup using the same nickname as one of the members in BTS,” wrote one commenter “…. AMAZING!”
Another piped in, “But all I can think about is Jimin.”
Considering the boys of BTS are already partnering with VT Cosmetics on their very personal magnificence line (an upcoming assortment of SPF cushion compacts) we’re fairly positive “mochi” on this case merely refers back to the rice desserts. They’re additionally strewn all through the Instagram submit — and the shadows and highlighters seem to have the identical squishy texture — in case it wasn’t clear.
But that did not cease followers from snatching up these frosty palettes sooner than you may say “Not Today.” Every final one of many merchandise, which have been obtainable for a quick flash sale on Monday, bought out in a fluttery heartbeat. How’s that for tremendous fandom?
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